watchOS 26 brings a new design, Workout Buddy, and a wrist flick to dismiss notifications on Apple Watch so you can breeze through your day.

https://www.apple.com/os/watchos/

Apple Watch Series 11 with new hypertension notifications, sleep score, Workout Buddy powered by Apple Intelligence, and up to 24 hrs of battery life.

https://www.apple.com/apple-watch-series-11/

Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.

https://www.apple.com/imac/mac-does-that/

Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.

https://www.apple.com/macbook-pro/mac-does-that/

Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.

https://www.apple.com/mac-studio/mac-does-that/

Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.

https://www.apple.com/mac-mini/mac-does-that/

Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.

https://www.apple.com/mac/mac-does-that/

Mac lets you work, play, and create in ways you never imagined. Discover how easy it is to make the switch from a Windows PC to Mac.

https://www.apple.com/macbook-air/mac-does-that/

Apple Card is a credit card designed to support your financial health through smarter tools and greater transparency.

https://www.apple.com/apple-card/financial-health/

iPhone 16e. Built for Apple Intelligence. 6.1” Super Retina XDR OLED Display. A18 chip. Long Battery life. 48MP Camera.

https://www.apple.com/iphone-16e/

Designed for Apple Intelligence. Discover iPhone 17 Pro, iPhone Air, and iPhone 17, along with iPhone 16 and iPhone 16e.

https://www.apple.com/iphone/

AirPods Pro 3 — The world’s best in-ear Active Noise Cancellation, heart rate sensing during workouts, and an improved hearing health experience.

https://www.apple.com/airpods-pro/

Discover bidding suggestions to stay competitive, maximize your budget, and increase the likelihood of your app showing in App Store search results.

https://ads.apple.com/app-store/best-practices/bidding

iPad Pro features the M4 chip with Apple Intelligence, 11-inch or 13-inch Ultra Retina XDR display, Wi-Fi 6E, 5G, and support for Apple Pencil Pro.

https://www.apple.com/ipad-pro/

Apple Watch Ultra 3 is the ultimate sports and adventure watch, with a 49mm titanium case, built-in GPS + Cellular, and new satellite communications.

https://www.apple.com/apple-watch-ultra-3/

Get tips on using keywords effectively to boost search results campaign performance and uncover opportunities for growth on the App Store.

https://ads.apple.com/app-store/best-practices/keywords

Understand what it takes to create effective ad variations and boost the relevance of your search results ads on the App Store.

https://ads.apple.com/app-store/best-practices/ad-variations

Learn how to review customized recommendations for Apple Ads campaigns on the App Store.

https://ads.apple.com/app-store/help/recommendations/0055-review-recommendations

The world’s first end-to-end hearing health experience: scientifically validated Hearing Test, clinical-grade Hearing Aid, and Hearing Protection.

https://www.apple.com/airpods-pro/hearing-health/

Explore built-in accessibility features to help you create, connect, and do what you love, your way.

https://www.apple.com/accessibility/features/

Get $40 - $700 off iPhone 17 Pro or iPhone 17 Pro Max when you trade in an iPhone 8 or newer. 0% financing available. Buy now with free shipping.

https://www.apple.com/shop/buy-iphone/iphone-17-pro

GarageBand for Mac has everything you need to learn, play, record, mix, and share incredible music, even if you’ve never played a note.

https://www.apple.com/mac/garageband/

Get $40 - $700 off a new iPhone Air when you trade in an iPhone 8 or newer. 0% financing available. Buy now with free shipping.

https://www.apple.com/shop/buy-iphone/iphone-air

Get $40 - $700 off a new iPhone 17 when you trade in an iPhone 8 or newer. 0% financing available. Buy now with free shipping.

https://www.apple.com/shop/buy-iphone/iphone-17

The ultimate over-ear personal listening experience — in five fresh colors and fast charging with USB-C.

https://www.apple.com/airpods-max/

Every Apple device includes powerful, intuitive apps to help you create, connect, and get things done on Mac, iPad, iPhone, and more.

https://www.apple.com/apps/

Apple Vision Pro is Apple’s first spatial computer. It seamlessly blends digital content with your physical space using revolutionary technology.

https://www.apple.com/apple-vision-pro/

Find resources for government agencies like security certifications, safety features, and platform deployment tools.

https://www.apple.com/government/resources/

iPad mini has Apple Intelligence, 8.3-inch Liquid Retina display, A17 Pro chip, supports Apple Pencil Pro and Apple Pencil (USB-C), in four colors.

https://www.apple.com/ipad-mini/

Society & Culture Podcast · Updated Weekly · Each week we choose a theme. Then anything can happen. This American Life is true stories that unfold like litt...

https://podcasts.apple.com/us/podcast/this-american-life/id201671138